Just returned after attending a SAS event sharing views about Business Analytics from people who have used it in Banks, Hotels, Exchanges, Plants, NGO etc.
It was interesting to hear how people are using it from campaign mgmt, consumer intelligence, revenue & operations optimization, quality control and in many more functions.
They touched upon topics like
- What is Business Analytics? How it is different than Business Intelligence
- Why Now? What's the Payoff?
- What Info, Skills, Resources & Technology is needed?
- Experience sharing by people who have used it in their respective organisations
Events Video available on FaceBook SAS page